Now video slot machines can bring more excitement to players by communicating the latest advertising, news and events happening throughout the casino. Whether it's about an upcoming concert, a blackjack tournament, or anything else, the AdVision application allows casino operators to send custom messages to any video slot machine on the floor.
Here's How It Works:
When customers pass by an idle video slot machine equipped with the AdVision application, they'll see the entire message that was sent by the casino operator to that specific machine as if it were an electronic billboard. There is no interaction required. These eye-catching messages using customized casino ad content also offers the advantage of bringing attention to the existing game featured on the slot machine.
Imagine:
Let's say that a casino wants to promote that its restaurant is open 24 hours a day. Knowing that all concerts at the casino's event arena end at 12 midnight, the operator can send a message about the restaurant to several banks of video slot machines just outside the arena to advertise the restaurant hours.
Types of Promotional Marketing Messages:
The casino operator can advertise any event, venue, special room rates, upcoming shows in the casino, messages that strengthen and support the casino's brand message, and more.
The Advantages:
The AdVision application is transforming the way casinos deliver marketing messages to their players by offering targeted advertising to video slot machines on their floor. It turns every existing video slot machine equipped with the PlayerVision® system within a gaming environment into its own dynamic group of mini billboards.